HOW DO WE ACHIEVE GREATER INFLUENCE?
Influential organizations inspire others to advocate for their causes, and they build alliances and networks that highly leverage their own resources. Among other means, they achieve these things through engaged, attentive boards of directors, and by telling their stories in compelling ways, consistently conveying their messages to their stakeholders, partners, opinion-shapers, and the general public.
Padua Academy is a Catholic all-girls college preparatory school in Wilmington, DE, founded in 1954 by Rev. Joseph L. McCoy, O.S.F.S. and built by the members of St. Anthony of Padua parish. With a long tradition of producing young women of conviction, fortitude, and intellectual distinction, Padua has been named one of the top 50 Catholic schools in the country.
The staff at Padua Academy first reached out to American Philanthropic in 2010 when planning for their inaugural Dinner in Honor of Women's Achievement. American Philanthropic provided advertisements, invitations, programs, signage, and even a PowerPoint presentation for the dinner—giving Padua messaging and design services that could take their fundraising efforts to the next level of professionalism and impact.
Since then, American Philanthropic has regularly worked with Padua, designing their annual report, student handbook, alumni magazine, Christmas card, and various other brochures and advertisements. Working as a bridge between various departments within the school, American Philanthropic has helped Padua establish a strong brand and aesthetically pleasing materials that match the professionalism and prestige of Padua’s top-notch education.
Maggie’s Place offers a welcoming home—and physical, emotional, and spiritual support—for pregnant women in difficult circumstances. In 2013, its dynamic cofounder and longtime president stepped down, and the board of directors decided that this was an opportune time to have a strategic discussion about how to identify the next generation of organizational leaders.
Maggie’s Place engaged American Philanthropic to facilitate this board-level discussion. At a one-day retreat, we helped board members review their mission statement, re-examine the organization’s core values, and evaluate opportunities for programmatic expansion. We advised the board on best practices for identifying new board members. And we helped board members articulate, at a detailed level, the characteristics that the organization was looking for in a new president.
At the end of the retreat, the board had achieved consensus on the strategic direction of the organization, and staff were empowered to move forward on a number of fronts.
- Messaging development.
- Publication dissemination and distribution.
- Annual reports, prospectuses, brochures, and other collateral material.
- Communication strategies and implementation.
- Press release drafting and distribution.