Senior Managing Consultant, Direct Response
Eric is a veteran marketing and nonprofit fundraising professional that has spent his entire career on the front-line serving organizations of all sizes. His experience includes two decades in NYC working in marketing, photography, and creative services serving retailers, corporations, publications, and advertising agencies. This diverse experience forged his strategic marketing mindset and a desire to help organizations grow and thrive in a highly competitive and challenging environment.
Over the last two decades Eric has served numerous nonprofits in various capacities. As the head of marketing and development for the International Fellowship of Christians and Jews, an acclaimed $100+ million international charity, he oversaw all the fundraising, including direct mail, digital outreach, social media, direct response television, major gifts, planned giving, and marcom activities. He also served as the Executive Director/CEO of the Missionary Oblates of Mary Immaculate, a $32 million faith-based humanitarian organization that serves people in need in over 70 countries. In addition to these roles, he held leadership positions at two multi-channel fundraising agencies where he served over 30 clients in the U.S. and abroad, such as think tanks and advocacy groups, schools and associations, faith-based ministries and churches, and inner-city rescue missions and other humanitarian efforts.
Eric’s passion is helping organizations transition from a limited-channel marketing model to a multi-channel, integrated program, that accelerates growth, fortifies financial sustainability, and builds unique brand experiences that are relevant, personal and meaningful.
Outside his professional life, Eric teaches Digital Marketing Strategy to undergraduate marketing majors at SUNY New Paltz. In the past he has taught marketing, Internet marketing, and advertising at New York University, Catholic University of America, Baruch College, and The Fashion Institute of Technology. Prior to working in the nonprofit space, Eric worked on marketing, advertising, and creative initiatives for FAO Schwarz, Porsche, Audi, Seagram’s, The Body Shop, and Chase Bank, among many others. Eric holds undergraduate degrees from Skidmore College and The Fashion Institute of Technology, as well as a master’s degree in Marketing from New York University. He lives in upstate New York with his wife, Jolene. They have eight children and ten grandchildren.
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