Direct Response during Uncertain Times
Part of the Fundraising During Uncertain Times Series
Thursday, March 26, 2:00pm-3:00pm(ET)
Webinar via Zoom
With the spread of COVID-19, 2020 has quickly become a time of uncertainty in America. As fundraisers and nonprofit leaders, we face the difficult challenge of fundraising during this time of crisis and uncertainty, and that can present a lot of questions.
This weekly webinar series engages your questions to help you navigate these uncertain times and strengthen your fundraising.
Will foundations give if the stock market drops? How do I stay in touch with my donors? How do I strike a message of hope over fear? Join American Philanthropic's new, weekly webinar to learn more about fundraising during this time of COVID-19 spread and engage in discussions to help answer these questions and eliminate some of the uncertainty of fundraising during this time. This will be a weekly, one-hour webinar with American Philanthropic leadership answering your questions about fundraising during times of crisis. Join us every Thursday, anytime from 2:00 - 3:00 PM EDT to hear from your colleagues and American Philanthropic leadership about how to keep your development program strong through uncertainty. To assist in the webinar conversation, Philanthropy Daily will publish an article on each topic earlier in the week.
American Philanthropic leadership and guests from around the Nonprofit and Fundraising world

Olivia Smith

Olivia is a 30+ year veteran of the direct marketing and fundraising having worked both on the DM agency side as well as in Data Marketing and Analytics. She has provided strategic direction for annual giving, mid-level and planned giving programs for organizations such as the American Red Cross, American Cancer Society, Habitat for Humanity, March of Dimes, Make-A-Wish Foundation and Prison Fellowship to name a few. Olivia has also built entire fundraising programs for chapter-based organizations as well as in the higher education space for colleges and universities. Olivia is a graduate of Brigham Young University with a B.A. in Communications and Advertising. She is a Certified Direct Marketer and served as an adjunct professor at Virginia Commonwealth University teaching the Non-Profit Module of their Interactive Marketing Program. She’s also a DMAW MAXI award winner and a frequent speaker at industry and client trade conferences

Eric Streiff

Eric is a veteran marketing and nonprofit fundraising professional that has spent his entire career on the front-line serving organizations of all sizes. His experience includes two decades in NYC working in marketing, photography, and creative services serving retailers, corporations, publications, and advertising agencies. This diverse experience forged his strategic marketing mindset and a desire to help organizations grow and thrive in a highly competitive and challenging environment. Over the last two decades Eric has served numerous nonprofits in various capacities. As the head of marketing and development for the International Fellowship of Christians and Jews, an acclaimed $100+ million international charity, he oversaw all fundraising activities. Eric’s passion is helping organizations transition from a limited-channel marketing model to a multi-channel, integrated program, that accelerates growth, fortifies financial sustainability, and builds unique brand experiences.

Justin Streiff

Justin is a partner with American Philanthropic and provides full-service strategic consulting to nonprofits, with a particular emphasis on development department management. Prior to joining American Philanthropic, Justin served for several years as the director of development with the Foundation for Economic Education. During his tenure, FEE experienced average annual growth of 30%. Justin also led the fundraising program for the Goldwater Institute in Arizona and has directed nationwide fundraising efforts for dozens of political campaigns, PACs, & nonprofits. To-date, Justin has been involved in raising well over $100 million through major gifts, capital campaigns, foundation grants, independent expenditures, planned giving, & direct response fundraising, including phone and mail programs.

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