Direct Marketing Consultant
Arthur is an innovative, respected leader in the national direct mail fundraising community. He launched Precision Marketing, Inc. (PMI), in 1989 and has grown it into an agency with well-known clients across America. His portfolio of work includes projects for the USO, the Heritage Foundation, the Intercollegiate Studies Institute, several Catholic archdioceses, the Women in Military Service for America Memorial, and a roster of gubernatorial, senate, and presidential campaigns. He has started numerous direct mail annual-giving programs from scratch.

The Speck family lives in Arlington, VA, and spends a great deal of time on their small-town family ranch in Texas. Arthur is a Sewanee graduate and volunteers in leadership positions with St. Mary’s Church, Cub Scout Pack 641, and his children’s sports teams. He is an avid hunter, golfer, and runner who has run the Marine Corps Marathon three times.


Jeffrey J. Cain, Ph.D.
Founding Partner

Jeremy Beer, Ph.D.
Founding Partner

Douglas Schneider
Senior Consultant

Kelly Cole
Senior Consultant

Kara Björklund Beer
Project Manager

Ann Henderson Hart
Communications Specialist

Amanda Cain
Office Assistant

Cora Heins
Special Librarian

Carolyn Kley Fanning
Estate Planning and Planned Giving Consultant

Arthur L. Speck, Jr.
Direct Marketing Consultant

Scott Walter
Senior Consultant

Valerie Jacobs, MA, MFT
Philanthropic Consultant